Marcelo Gama to Direct the 2026 MLS All-Star Halftime Show

CHARLOTTE, N.C. (July 28, 2026) — Thinking Lion proudly announces that Marcelo Gama will serve as Camera Director for the 2026 MLS All-Star Halftime Show, featuring global superstar Ciara, on July 29 at Bank of America Stadium in Charlotte.

The creative concept for the performance has been developed by the acclaimed creative studio THE SQUARED DIVISION, whose vision, combined with Gama's expertise in live television, will bring one of the summer's most anticipated sports and entertainment events to audiences worldwide.

Known for his work on some of the industry's most celebrated live broadcasts, Gama continues to collaborate with leading creative teams to deliver visually compelling, high-profile productions. The halftime show will be broadcast globally on Apple TV as part of the 2026 MLS All-Star Game presented by Chime.

The collaboration reflects the ongoing commitment of Thinking Lion to delivering world-class live entertainment alongside the industry's most respected creative partners.